OVERVIEW
The Stream, a dynamic interactive experience designed to focus employees and visitors on Uber’s core mission ‘to ignite opportunity by setting the world in motion,’ achieves that on an architectural scale. Located in Uber’s global headquarters in Mission Bay, San Francisco, The Stream translates Uber’s activities into beams of light in motion, flowing from high up within the building, assembling into new forms, and communicating motivating stories of impact.
The Stream consists of more than 2,200 LED strips engineered and integrated into acrylic tubes. The installation flows seamlessly through the lobby atrium to a large LED wall. As units of light descend through the LED strips, they merge with other lighting effects, growing in speed, density and resolution. As guests interact with The Stream, six Intel RealSense cameras track movement and adjust content and audio from eleven hidden speakers and four subwoofers.
Electrosonic integrated all of the systems in support of experience design agency HUSH and provided a custom support solution to maintain this large-scale audiovisual installation.