CONTACT SALES
TECHNICAL SUPPORT

The Role of Security, Access Control and More in the (New Normal)

We’ve examined the ways technology, particularly artificial intelligence and augmented and extended reality, might play key parts in the world’s collective march toward reopening and what’s likely to be a “new normal” in the wake of the COVID-19 pandemic.

However, there’s a single thread tying much of these potentially promising solutions and innovations together that will arguably be the most important part of the global return to business as usual – future-proof security, surveillance and access control (SSA) solutions.

These SSA systems are going to be a necessity in the “new normal,” providing a way to ensure guests, visitors and employees can enjoy a safe environment and peace of mind as the world reopens for business and acting as a sign that you’ve made a conscious decision to protect those who enter your space.

The Expanding Definition of Security, Surveillance and Access Control

The role of security, surveillance and access control, or SSA, is primed to go through a period of rapid growth – and that comes along with a new way of thinking about this key piece of your holistic approach to audiovisual systems and technology.

Security no longer means simply keeping an eye on your guests, reacting as necessary. Thorough and effective SSA, particularly in the “new normal” the globe’s operations are about to enter into, should track and measure visitor and guest activity at all times. These SSA systems should ensure social distancing measures are being followed, enforce proper custodial and cleaning support in high-traffic areas, and, in some cases, leverage thermal scanning to ensure those with elevated temperatures don’t endanger others in the space.

In this way, future-proof SSA solutions can provide increased visibility and integration, helping you create a multi-use strategy for keeping occupants safe and healthy.

In short, SSA systems need to leverage real-time capabilities, thorough data collection and analysis, and total visibility into much more than simply who’s entering the space. Your SSA strategy should allow you to be proactive in addressing breaches and potential issues in real time, not after something has been discovered, giving you a way to provide situational awareness for people, property and places where people live, work and play.

But how do you achieve that level of thorough control?

Potential Use Cases for SSA in the ‘New Normal’

In the immediate future, physical health and safety are likely to be the most important aspects of a return to work, and SSA solutions are ready to play a unique part in that effort.

For example, consider tracking systems that can detect and store information regarding how many people are in a specific area. That data can create actionable insights for custodial teams, allowing these resources to be deployed to higher traffic areas, where cleaning should take place more frequently.

Facial recognition and other forms of detection can also be implemented to secure physical spaces. With robust data collection and database capabilities available, you can make sure only essential personnel enter into business campuses or that all customers entering an immersive experience you’re delivering are fever-free.

Alarms and intrusion detection can be integrated to ensure these key processes are as effective as possible, and single, well-designed equipment and monitoring rooms can play a role in social distancing by consolidating the tools needed to oversee your SSA solution into a single location.

These solutions will all be tied together by analytics. Thorough video surveillance analytics can result in effective heat maps, providing further efficiency in resource allocation, and can even provide benefits beyond security. For example, robust surveillance can show retail owners which products are being observed most often, helping drive business strategies. The aforementioned heat maps can also be helpful in designing more engaging experiences. If guests aren’t lingering in a particular area, it could trigger a more in-depth study of how that specific section of the experience could be more immersive and enticing.

While the benefits of physical SSA solutions are clear, both for the immediate health and safety of employees and customers and well into the future beyond the reopening of the global economy, data and network security also have a bevy of use cases in the “new normal.”

Today’s modern experiences depend on data, and this dependence on sensitive data can lead to unsavory outcomes if security is lax.

The impetus is on you to protect that data. Through attention to detail in system “hygiene,” thorough monitoring of people and partners, regular credential management, and more, you can ensure that, even during a “new normal” that could feature a heavier reliance on remote collaboration even after in-office work returns to the forefront, your systems, network and data are safe and ready to serve.

ELC399_N21_1200x629px

A Holistic Approach to SSA

With this reliance on data in mind, it’s important to ensure your SSA strategy includes every facet of your operation.

Whereas SSA used to center on the physical spaces in which you live, work and play, a multifaceted approach that takes into account the security of your networks, both on-site and remote, and more is now required.

That’s why combining video surveillance, intrusion detection and access control into a complete, unified security system platform is crucial for success in today’s breakneck world of global commerce, customer experiences and long-distance collaboration.

At the heart of an effective SSA strategy is a simple goal – to provide employees on corporate campuses, customers engaging in immersive experiences, students in schools and everyone in between with the sense of security needed to freely focus on the task at hand.

Solutions also need to focus on uptime and ease of operation and maintenance – if maintaining your SSA strategy detracts from your ability to use it effectively and achieve that overarching goal of safety and freedom, it’s not doing its job.

It’s also critical to begin with thorough planning, including full audits of your current SSA strategy, risk and vulnerability assessments, and more.

By carefully establishing your goals and vision, working with converged technologies and total integration throughout the system, and ensuring your teams aren’t overloaded with maintenance and monitoring requirements, you can design and implement a SSA solution to help you properly manage the reality of our collective “new normal.”

Potential Use Cases for SSA in the ‘New Normal’

In the immediate future, physical health and safety are likely to be the most important aspects of a return to work, and SSA solutions are ready to play a unique part in that effort.

For example, consider tracking systems that can detect and store information regarding how many people are in a specific area. That data can create actionable insights for custodial teams, allowing these resources to be deployed to higher traffic areas, where cleaning should take place more frequently.

Facial recognition and other forms of detection can also be implemented to secure physical spaces. With robust data collection and database capabilities available, you can make sure only essential personnel enter into business campuses or that all customers entering an immersive experience you’re delivering are fever-free.

Alarms and intrusion detection can be integrated to ensure these key processes are as effective as possible, and single, well-designed equipment and monitoring rooms can play a role in social distancing by consolidating the tools needed to oversee your SSA solution into a single location.

These solutions will all be tied together by analytics. Thorough video surveillance analytics can result in effective heat maps, providing further efficiency in resource allocation, and can even provide benefits beyond security. For example, robust surveillance can show retail owners which products are being observed most often, helping drive business strategies. The aforementioned heat maps can also be helpful in designing more engaging experiences. If guests aren’t lingering in a particular area, it could trigger a more in-depth study of how that specific section of the experience could be more immersive and enticing.

While the benefits of physical SSA solutions are clear, both for the immediate health and safety of employees and customers and well into the future beyond the reopening of the global economy, data and network security also have a bevy of use cases in the “new normal.”

Today’s modern experiences depend on data, and this dependence on sensitive data can lead to unsavory outcomes if security is lax.

The impetus is on you to protect that data. Through attention to detail in system “hygiene,” thorough monitoring of people and partners, regular credential management, and more, you can ensure that, even during a “new normal” that could feature a heavier reliance on remote collaboration even after in-office work returns to the forefront, your systems, network and data are safe and ready to serve.

Choosing a Technology Design Consultant for SSA Solutions

Electing to leverage a technology design consultant in creating a holistic SSA solution can save time, money and resources by ensuring you get it right the first time, not after an initial attempt fails to make the grade.

SSA solutions are going to play an expanded role in enforcing social distancing and restricted access measures, keeping employees and customers safe and able to focus on their work and experiences, and protecting your networks and remote capabilities from debilitating setbacks.

 

 

What's your perspective?

Tell us the topic you would like to hear more about

More Perspective
7 MINS

The Evolution of Sound

Today’s performance audio landscapes are dominated by immersive artificial soundscapes, directional audio and other advanced sound systems. These innovative solutions build on the pioneering...

|
4 MINS

The Metaverse: A world of opportunity

When Gartner cites the metaverse as one of its top strategic technology trends for 2023, the technology has to be taken seriously. Indeed, according to forecasters, it looks like big business for...

|
2 MINS

Dark Rides, The Next Generation (Part 2)

In an earlier blog, Dark Rides – The Next Generation – Part 1, we explained the importance of upgrading dark rides to meet increasing visitor expectations and explored the three key trends –...

|
3 MINS

Dark Rides, The Next Generation (Part 1)

Dark rides have been an important and popular attraction in theme parks for generations, but now experiential technology is taking them in exciting new directions — and the new generation of rides...

|
2 MINS

The evolution of the video wall

Video walls as art - How far can LED technology take the video wall? Video walls have reached an exciting tipping point. The latest developments in LED video walls are helping designers create custom...

|
3 MINS

How to Use AI to Augment Your Creative Potential

Artificial intelligence (AI) isn’t the stuff of science fiction anymore. In fact, it’s powering billions of processes and workflows for companies worldwide. It’s become a key component in almost...

|
3 MINS

The Future of Onsite AV Support

The world of audiovisual technology is changing, and effective design, planning, engineering and installation of a holistic AV solution is now a prerequisite to doing business in an increasingly...

|
6 MINS office-shakehands

Planning to Hire an AV Company?

Exceptional projects demand an exceptional team. When engaging an audio visual (AV) solutions provider with so many companies out there… how do you choose? From design, to procurement, commissioning...

|
3 MINS

Are You Ready for ISE?

Taking place in Amsterdam February 11-14, the Integrated Systems Europe (ISE) exhibition is a premier event focused entirely on audiovisual (AV) and systems integration. If you have a project on the...

|
2 MINS

Is Your AV Deployment Secure?

The need for security impacts everyone. And, unfortunately, unmonitored access points can quickly lead to a costly data breach. The massive Target breach from a few years ago was the result of an...

|
1 MINS

Does 5G Matter for Your AV Deployments?

If you pay even the slightest amount of attention to technology trends, you already know that the hype around 5G is rapidly gaining steam. The question is what does the eventual movement from current...

|
4 MINS

Looking Back at a Decade of Opportunity

Each time we hit a new decade, it is always fun and often rewarding to take a look in the rearview mirror to see how the company has progressed. The past 10 years represent a decade of significant...

|
2 MINS iStock-1152574617

What's on Your Wishlist?

Do you have a project on the horizon? Is your goal to captivate your audience? In the spirit of the holidays, we have created a wish list of the qualities a company should consider when selecting an...

|
2 MINS james-pond-XO9uCZZaipE-unsplash

Dark Rides Expand Branding Opportunities

Brands are more important today than ever before. Why? Today’s consumer likes to relate to a brand – it is part of the experience they desire. This is true whether they are buying a product or...

|
2 MINS iStock-165683086

Dark Rides Protect Your Park's Future

Nostalgia has its place even with the Millennial crowd. There is something comforting about a known experience. It helps the guest even temporarily relive cherished childhood memories. That is the...

|
3 MINS dtorlando-01_(1)

7 Things You Need to Do During IAAPA

There is a lot of excitement at IAAPA, and without a plan the entire experience can quickly become overwhelming. Sensory overload is always a real possibility! Having participated in these events for...

|
5 MINS blog-image-01_(1)

Are You Ready for IAAPA?

As the attraction industry’s biggest expo, IAAPA is always a great opportunity to shine a spotlight on what we have done over the past year, as well as a time to meet with existing and prospective...

|
2 MINS iStock-863497498

Do You Really Need an AV Consultant?

As the experience economy continues to mature and evolve, it is has become increasingly more important to embrace creative and meaningful ways to visually interact with team members and customers....

|
2 MINS iStock-1093674926

Are You Ready for AV-As-A-Service?

The cloud-based as-a-service market has been one of the fastest growing sectors over the past 5 years. So much so that it’s estimated that organizations will spend $94.8 billion on these cloud-based...

|
1 MINS iStock-658188828

How Interactives Can Become Viral

We have talked in detail about the significant role that interactive audiovisual deployments can have as guests engage and ultimately embrace the immersive experience. What we haven’t discussed is...

|
1 MINS iStock-911030486-1

Addressing Learning Disabilities

Today’s educators are far more in-tune with the need to adjust lessons to meet individualized student needs. Addressing learning disabilities is a prime example.

|
2 MINS iStock-1065240764

Future of the Digital Workplace

The digital economy is here and with it comes a new way of conducting business. Technology is at the core of almost every job. Smart offices have become the norm with an influx of highly interactive...

|
2 MINS shutterstock_576827212

Collaboration and Communication

When properly leveraged, audiovisual (AV) technology is at the core of most highly effective collaboration and communications efforts in today’s digital world. After all, AV technology has the...

|
2 MINS podcast imageNEW-01

Unpacking the XR Revolution (New Podcast)

We are in the beginning stages of a true revolution – the extended reality revolution. Although some components have been around for a handful of years, the current level of maturity, understanding...

|
3 MINS iStock-169938237-1

Why Businesses Favor a Huddle Room

The global market is rapidly evolving, and if organizations hope to compete – or better yet thrive – they need to rethink their physical environments. Gone are the work weeks where workers file into...

|
1 MINS iStock-1043605040

Reinventing Spaces: Retailtainment

Modern retail venues are constantly evolving – merging entertainment with shopping to create lifestyle destinations for people to shop, eat, drink, socialize and work. They are ultimately redefining...

|
2 MINS monitor-1054708_1280

Why Audiovisual Solutions Matter

In today’s digital economy, how businesses leverage technology is often a key differentiator. While various technologies play a role in fueling this evolving environment properly deploy audiovisual...

|
2 MINS elc400_N5_medium_(1)

What is a Huddle Room?

As Millennials started replacing Boomers, they brought with them the idea of open office environments. And, while these open spaces created an aesthetic the new professionals desired, it also shined...

|
2 MINS victor-garcia-qm9pHqVt7KA-unsplash-2-2

Optimizing Design with AV in Mind

When creating a distinctive structure for a client, it is easy to get caught up in the aesthetics of delivering a truly unique design capable of setting a facility apart from the pack. However, doing...

|
2 MINS jeshoots-com-722888-unsplash-1

Putting an End to Terminal Boredom

Airport terminals can be busy and heavily congested environments, especially during peak travel times. However, even though terminals are often filled with people rapidly moving from point A to point...

|
Scroll to Top